S3 EP39 | More To Give #04 | The NEW Backup Power System Every Electrician Should Know!

Most electricians hear "power outage" and immediately think: Generator.
But what if a generator doesn't actually solve the problem?

Because for thousands of homeowners working from home, the real threat isn't long outages, it's the 2-second power blip that crashes meetings, corrupts files, damages electronics, and destroys productivity.

In this episode of MORE TO GIVE Series by Joseph Lucanie, we're breaking down a real-world service call involving two homeowners who work remotely and needed protection from constant brownouts and voltage fluctuations.

And what we discovered opens the door to an entirely new category of electrical solutions most electricians aren't even offering yet.

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What You'll Learn In This Episode:
• Why generators often fail to solve work-from-home power problems
• The hidden danger of brownouts and voltage drops
• How to build six option levels from one service call
• The new Nature's Generator ATS system changing backup power solutions
• How to create portable backup power systems customers can take to their next home
• The exact option-building process from Basic through Platinum
• How to protect home offices, internet systems, lighting, refrigerators, sump pumps, and critical circuits
• Why layered protection creates higher customer confidence
• How to use dignity of choice instead of high-pressure sales
• The Simple Service Rate method used to price every option profitably
• How to present large investments without triggering price resistance
• Why electricians lose sales when they focus on products instead of outcomes
• The presentation framework that helps customers sell themselves
• How to create premium options without feeling pushy
• Why work-from-home homeowners are one of the biggest untapped backup power markets today
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Inside This Episode You'll See:
A couple dealing with constant power blips while working remotely.
A solution that bridges the gap between UPS systems and full standby generators.
A portable backup power strategy homeowners can move to their next house.
The difference between temporary protection and true power resilience.
A six-option proposal ranging from under $2,000 to over $23,000.
And a complete walkthrough showing exactly how to build, price, and present every option.
Because the goal isn't to tell customers what they can afford.
It's to give them the dignity of choice. 
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 ⚡️Catch the full YouTube episode here!

S3 EP39 | More To Give #04 | The NEW Backup Power System Every Electrician Should Know!

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As always my friend,
Wishing you peace, mercy, blessings, and success.
We'll see you in the next one. ⚡️

Transcript

SPEAKER_02 0:00

The quickest ways to keep your clients working from home, protecting their expensive gear, and keeping the family safe during power blips just got a lot easier. And it comes from combining flexible battery backup systems with a new automatic transfer switch that comes from nature's generator. It's gonna be an absolute game changer. The cool thing is that this particular product in this episode is gonna be so helpful for so many people because it allows us to fill a gap that generators themselves alone don't fix.

SPEAKER_00 0:23

Hello, hello, hello, and welcome to the Million Dollar Electrician Podcast, where we help home service pros like you supercharge your business and spark up those sales.

SPEAKER_01 0:35

I'm Joseph Lucanny, and together with my co-host Clay New Meyer, we're here to share the secrets of how electricians sell over a million dollars from a single service band.

SPEAKER_00 0:43

Now it's time for sales. It's time for scale. It's time to become a million-dollar electrician.

SPEAKER_02 0:56

Hello, my friend, and welcome back. Believe it or not, the gap between where you are and a million dollars a year in service revenue is not as big as you think. It's not a talent gap. It's not a market gap. It's a systems gap. And systems can be fixed. This is a million-dollar electrician, more to give. For electricians done playing small, who want to break through with less stress, more time with their family, and money left over to enjoy with the built. I'm beyond honored and pumped to be here with you. By the end of this episode, you'll know exactly how to present it, price it, and put it in front of every homeowner who's working from home on your schedule. So let's jump into it. So we have Lenny and Sam, who just moved into what they consider to be not the long-term home. They're going to be here for under five years at the most. And they both work from home. One works in the office downstairs, one works in the office upstairs, and as a result, they get to enjoy being home together, even though they never really cross paths. Now, they lose power, and that's the primary reason they're concerned. But they don't lose power in the regular way. Normally, when we hear lose power, I'm like, a generator. But that's not it. In this situation, they lose power in short on and off blips. And that's the big concern that we're dealing with here. Now, the concern that we have is that if they're both working from home and power goes on, off, on, off, on, off, what's that gonna do to all their equipment? What is that gonna do with their productivity? What is that gonna do for their peace of mind? So we found out their primary concern is brownouts. They consistently get under voltage and power goes on, off. And as a result, they're really concerned about the equipment in their office. Now, the thing is, is they're not also sold on this house. We mentioned they don't want to be here for more than five years. This could just be the transition house. The thing is, if you really dig into it deeper, it being a portable setup is actually gonna be really helpful for them. Because what they had said was that they understand there are like larger substantial things, like they can get a solar system and they can get um, you know, all the battery backups, like the whole nine yards, the permanent infrastructure, and they had gotten quotes for it already, but it was way beyond what they wanted to invest because they're not gonna be here. So why are they gonna put all that money into a system that's meant for long-term use in order to maximize the investment? Oh no, they're gonna leave in a few years, if that. So portability is gonna be an additional factor we got to get into here. Now, the panel's in good shape, no electronics protection, and the main panels in the garage where they ideally would be storing a generator or a battery. But here's the real issue. Lenny and Sam don't just need power, they need confidence that their work, their electronics, and their essential home systems are gonna be protected without feeling locked into a system they can't take with them. Now, I really got to make sure we understand why this is such a big deal. Normally, I love generators. I'm a generator junkie, I can't help myself. But generators wouldn't solve this problem. Because let's say they lose power and it's a five second on off. That means that they lose power, all their computers drop out, everything drops in the home, and before they can even get out of their chair, power comes back on. They sit back down in their chair, power goes off again. Multiple times throughout the day, or throughout the week, or throughout the month. It doesn't matter the frequency, it matters that it's happening enough that they're stressed that they constantly are dealing with this problem and they don't know how to do it without damaging everything. That's the problem we're gonna be getting into solving today. And I can't wait to walk you through the kind of solutions we're gonna be dealing with because this is gonna be a lot of fun. Now it comes time for the fun part. We actually get to build the options together. But before we do so, I want to make sure we understand the product that we're gonna be using to solve the problem and the problem we're trying to solve. So we talked about Lenny and Sam and the fact that they have these issues where they lose power on and off. Now, normally the concern is that when you have someone who has a power outage, we start leaning into generators. But the problem with this is that they lose power regularly, pretty regularly. But it's not always for long outages, it could just be on-offs, getting regular brownouts. And for people who work from home and have constant, you know, desktop monitors and lighting and screen setups and cameras, and it's a lot. There's a lot to be protecting, let alone everything else that's already in the home. So in this situation, we're gonna be leaning more towards a battery backup system that's portable that you can actually roll around and take with you when you move. Now, the product that I found that is just mind-blowing is it's from a company called Nature's Generator, where they finally created an ATS, meaning an automatic transfer system, that's meant to be used for non-automatic generators. You could actually connect it to a portable generator, or you can connect it to a battery backup. What happens is that it's constantly sensing for a certain level of voltage. And the moment that voltage drops, this kicks over to an instant battery backup. So the cool thing is that with this new nature's generator brand, we're able to now solve a problem that otherwise wasn't able to be solved with that much larger and more expensive infrastructure. If you want to see exactly how to structure those options, increase your ticket size without being pushy, and understand why homeowners really buy, go watch the full episode right now on YouTube. Links in the description. See you there.